Our Mission
New life is precious, this is our ‘why’ behind everything we do. We’re here to serve the most vulnerable, youngest and smallest members of society.
How we got here from Philips
Our journey started in Philips, 2016-2017. We developed a novel solution for the Fatebenefratelli Hospital on the Tiberine island in the historic centre of Rome, Italy. At the time it was a relatively small project to renovate an entire neonatal intensive care unit. However, working to save premature babies got everybody motivated and excited to give their best.
Born and bred in hospitals: The Originator Solution
It started with a request from one of the neonatologists. As the hospital stepped up and took a more prominent role in the region, smaller neonatal intensive care departments closed down.
Now parents came from long distances even outside Rome. Having the department open 24/7 wasn’t enough because parents couldn’t always come from far. So, the doctors asked if we could bridge the gap in an innovative way. We took the S2S technology out of Philips Research to apply it to this hospital's problem. We began by interviewing parents to understand their needs—when and how they longed to see their child and when they felt the strongest need to connect.
We learned to listen to the people on the floor as well as walk the floor ourselves to co-create and make meaningful solutions.
The opening of the Fatebenefratelli NICU made national TV news in Italy and was the subject of a two-page story in the Dutch top tier1 newspaper NRC Handelsblad.
From Philips venture to independent spin-out
The entire project meshed well with Philips’ aims to become a health technology company, more specifically to become a solutions company. The project became a global Philips venture for two years from 2018 and 2019 before spinning out.
Why did we spin out in the end? Philips maintained their focus even more on adults, while we had to find the best way forwar.d for our venture focusing on children. With the help of great minds in Philips it made sense to serve the small NICUs and PICUs, not from Philips themselves, but rather from a dedicated, specialised company.
What makes Neolook different
Neolook is not just another spin-out. We are an independent Solution Partner specialized in the deep niche of neonatal and paediatric intensive care. Our value proposition is made with proven industrial methods:
- Team up and work together with practitioners in day-to-day practice.
- Serve the key people surrounding the child in NICUs and PICUs: family, nurses and physicians, and researchers.
- Serve customers globally by working closely with local partners.
- Services extend across the continuum of care to post IC hospitals or at home in the pediatric space.
- Scalable and affordable in a service model that keeps innovating and stays current.
Our culture
"This new person is not a Neolooker", said a teammate.
So we yes felt it but we didn't know why.
We went on deep dialogues to extract our values.
Here they are:
The People that Matter
We serve children in intensive care by serving the key people around the hospitalized child: Parents, Practitioners & Researchers. We walk the floor and serve the people who walk the floor. We embrace any intensive experience, the good the bad and the ugly as they are.
The Maker – Makership
We regard makership high. Show don’t tell. What comes out of your hands? What have you made? And we support each other in the making. It is okay to show stuff in the rough.
The Knower - Domain knowledge
In medical care, you better listen to the person who knows what she is talking about. We culture a knowledge and competence-driven way of working. If you are not a maker, and you have no professional domain knowledge, you probably get out of touch with the group.
The Voice – The Great Conversation
We talk about medical conditions, hospital departments, our solutions, and Neolook as a whole. This overarching Conversation is a connecting conversation and a shared language. Language gives grip on the world. If you don’t join the Conversation, you get out of the loop of Neolook.
The Heartstring - You have it or you don't
You have a special heartstring that makes you love the work we do. Something personal. You can relate to the fine capillaries of feelings in the caring for newborns and children.
The Migrant – The journey of becoming
You are on a path from A to B. Or at least departed from where you started. Form and shape may differ: A physical transfer to the Netherlands, or a change of life-course. A change of job. Neolook learns along the way: in discovery, in adventure, along the journey from begin to end.
The Market – Highly Regulated
Healthcare is not an ordinary market. A strong consumer chooses, pays and uses. In healthcare who uses does not choose (patient), who chooses does not pay (phycisian), who pays does not use (payer/insurer). On top, individual rights are collectively secured. Welcome in a regulated market.
Our team
Marco D'Agata
CEO
Johan Thissen
CFO
Sandor Schrijner
COO
Miguel Boekhold
CTO
Hédi Farhat
Strategy & Investments
Kereem Coipel
Full Stack Developer
Natalia Karaseva
Front End Developer
Andrei Istudor
Data Scientist
Giulia Ensing
Implementation
Tracy-Lee Maas
Office Manager